Studebaker Municipal Vehicles, 1962.

The 1962 Studebaker Lark had all sorts of features that a city would want in a fleet vehicle: the compact Lark was redesigned for 1962, with a 5″ longer frame and a 109″ wheelbase, and their “police-built” engines came in 112 and 225HP versions on ‘regular’ gasoline. Studebakers had been operating as police cars for […]

Goldwater For President, 1964.

A Republican presidential candidate from Arizona can’t lose, can he? Barry Goldwater stepped down from his seat in the Senate to run for president against LBJ…but was defeated in one of the worst landslides in history. He garnered only 52 electoral votes, compared to LBJ’s four-hundred-eighty-six. Make sure you get out and vote today, and […]

Elmer For Governor, 1960.

In 1960, Elmer was on the GOP ticket for Governor of the state of Minnesota. A few short weeks after he published this ad in The Farmer magazine, he won his bid, starting a controversy-free term in charge of the state. Two short years later, however, he was undone by 91 voters: in an extremely […]

“Reflectorize” Your Costumes, 1960.

Felix the Cat and Mickey Mouse have been ‘reflectorized’, according to this article from 1960 on Halloween safety. You may think your parents were the first ever to be so lame as to worry about cars running over little Batmans and princesses on your neighborhood streets, but the worry has been around about as long […]